Build a viral content machine in minutes.

Our tools pinpoint high performing content in your niche, dissect exactly why they perform, and build data-backed blueprints to replicate their success at any scale

Trusted by the content creators and brands across the globe:

Hulah
HNY+
ODY

Streamline Content Creation

A better workflow

Snowball Analytics pinpoints viral trends across TikTok and analyzes videos key frame by key frame, so you can create high performing content that you can trust.

Search
Find videos across hashtags, keywords, URLs, or accounts to find high performing content.
Analyze
Feed the data into our AI-powered content planner to create full content outlines, top patterns, hooks, and actionable insights in minutes.
Create
Create full content outlines, top patterns, hooks, and actionable insights with our AI-powered content planner.
Product screenshot
tiktok.com/@creator

Snowball

Turn your TikTok content into data-driven success

Follow
Message
374 Following4508 Followers117K Likes

10x your content strategy: snowballapp.ai

Videos
Reposts
Liked
LatestPopular
31.7K
23.6K
90.3K
34.7K
721
2027
3504
821
1296
1296
1296
1296

Content intelligence platform

32 Videos / 1801 Analyzed

1.8% complete

Add to Snowball

Engagement Metrics

All (32)Last 15
Views

1.9M

Mean: 57.9K  Med: 30.2K

Likes

76.9K

Mean: 2.4K  Med: 1.7K

Comments

2.2K

Mean: 69  Med: 54.5

Shares

1.1K

Mean: 35  Med: 17.5

Bookmarks

5.2K

Mean: 162  Med: 110

Engagement Rate

4.61%

Mean: 6.27%  Med: 6.65%

View Distribution

All (32)Last 15

Relative to median views

0-0.5x
9%
0.5-1x
41%
1-2x
34%
2-5x
9%
5-10x
1%
Available on Chrome
NEW

Chrome Extension

Analytics that live where you scroll

Install the Snowball extension and get instant performance intelligence overlaid on TikTok — without ever leaving the feed.

Realtime Analytics Overlay

See engagement rates, view distributions, and posting patterns directly on TikTok — no tab switching required.

Instant Dashboard Sync

Videos you inspect can be imported into your Snowball dashboard with one click for deeper analysis.

Works Where You Browse

Native overlay on TikTok today, with Instagram and YouTube support rolling out next.

One-Click Install

Free from the Chrome Web Store. Activate in seconds, no account required.

Add to Chrome

Free · Works with Chrome & Edge

The Comparison

Save time and headaches

See how Snowball stacks up against doing content research the old-fashioned way.

Snowball
Traditional Workflows

Faster Research

Time to Research Trends

Snowball
3min
Traditional Workflows
6hrs

Utilizing AI and automation, Snowball allows you to research trends in minutes, while traditional methods require hours of work.

More Content Ideas

Content Ideas Generated

Snowball
50/day
Traditional Workflows
1/day

By analyzing the data from the trends, Snowball allows you to generate more content ideas in minutes by identifying patterns, hooks, and more.

0x

Faster Research

0+

Hours Saved Weekly

0+

Ideas Per Day

Speed up Content Creation

Create content that performs in minutes

Vegan Makeup, Vegan Lipstick
Keywords to search:3/3 terms
Vegan MakeupVegan LipstickVegan Beauty
Start Search

Research

Pinpoint high performing content across TikTok

Scrape all of TikTok for hashtags, keywords, URLs, or accounts to find high performing content.

Analyze

Analyze viral trends keyframes by keyframes

Track competitor accounts and unpack the secrets to their viral strategy.

+127% engagement Trending

Track

Track accounts and trends to replicate their success.

Track competitor accounts and trends to replicate their success across your niche.

Analysis History
1 analysis available
Vegan & Cruelty-Free Makeup PicksNewLatest
Hook: "Did you know…"
Pattern: Before/After reveal
CTA: Link in bio mention
2 minutes ago 30 videos

Create

Create Data-Driven Content Plans in minutes

Create full content outlines, top patterns, hooks, and actionable with our AI-powered content planner.

Pricing

Pricing that grows with you

Whether you are a solo creator or a team looking to scale, we have a plan that will fit your needs and grow with you.

Starter

For solo creators looking to get started

$20/month

$220/year

Get started
  • 800 credits per month
  • 3 Content Folders Limit

Pro

Most popular

For creators looking to grow

$80/month

$880/year

Get started
  • 2,000 credits per month
  • 30 Content Folders Limit
  • Export features

Power

For power users and professionals

$200/month

$2200/year

Get started
  • 6,000 credits per month
  • Unlimited Content Folders Limit
  • Export features
  • Bulk search & analysis features
  • Priority support

Teams

For teams looking to collaborate and scale

What's included

  • 10,000 credits per month
  • Unlimited Content Folders Limit
  • Export features
  • Bulk search & analysis features
  • Centralized billing
  • Priority support

Pricing starts at

$500/month

plus $25/month per additional seat

Get started

Invoices and receipts available for easy company reimbursement

Testimonials

Trusted by leading content strategists

See how brands and agencies are transforming their content strategy with Snowball.

Snowball keeps our team ahead of the curve in a hyper-competitive D2C market

Ross Cooley
Founder at HNY+

We can consistently deliver ROI and keep clients long-term with Snowball's outputs

Jake Abrams
Founder at Odyssey

Our content process went from throwing things at the wall to fully data-driven overnight with Snowball

Heather Hopkins
Founder at Hulah

FAQ

Frequently asked questions

Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.

What is Snowball and how does it work?

By analyzing your keywords and searches with our extension, Snowball uncovers the videos, trends, and data behind what's breaking through on TikTok. Then Snowball does the heavy lifting, turning those insights into world-class content strategies for you and your team. Snowball is the viral content AI agent you wish you always had.

Do I need prior marketing experience to use Snowball?

No. Snowball's tech allows users to identify patterns, storylines, hooks, etc. of viral videos in your desired niche. Snowball was built by skilled content strategists with years of experience to deliver results to anyone of any skill set and level.

Who can benefit from using Snowball?

Snowball is a platform that can be incredibly powerful for anyone in the content, growth, and marketing space. This includes content strategists, UGC creators, growth hackers, organic/paid marketers, and more. Simply put, if you are making video content garner impressions and conversions, Snowball is a must have.

What AI models does Snowball use?

We integrate multiple best-in-class AI models from various providers and automatically route tasks to whichever model performs best. You always get the newest, most capable models without switching tools or managing different subscriptions.

Can AI really help my business grow?

Yes! Snowball was built with the intent to replicate the tasks that world class content stratigists manually perform on a daily basis. The power of Snowball's AI tools allow the user to take on more clients with confidence - knowing that he/she is creating content with data driven results.

Ready to create viral content?
Start your free trial today.